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Promoting Bavaria

Export Promotion & Location Marketing

Bayern International is an export-promotion company of the Free State of Bavaria for small and medium-sized Bavarian companies as well as for the marketing of Bavaria as a business location.

We promote small and medium-sized Bavarian companies.

Founded for your success abroad

Bayern International was founded in 1996 by the Free State of Bavaria within the „Offensive Zukunft Bayern“ (Offensive for the Future of Bavaria). It was Germany’s first economic promotion corporation to be certified pursuant to DIN ISO 9001.
Our staff have long-term experience in the organisation and implementation of export promotion measures and location marketing. We work in close coopartion with partners from the government and economic institutions, both in Bavaria and worldwide. Our project group „Invest in Bavaria“ promotes Bavaria as an attractive business location.

Bayern International’s Supervisory Board is composed of members from Bavarian Ministries of State as well as representatives from various Bavarian economic Chambers and Associations.

  • Martin Zeil (Chairman)
    Bavarian Minister of Economic Affairs
    Bavarian Ministry of Economic Affairs, Infrastructure, Transport and Technology
  • Franz Josef Pschierer (1st Vice Chairman)
    Secretary of State
    Bavarian Ministry of Finance
  • Dr. Manfred Gößl (2nd Vice Chairman)
    Deputy Managing Director
    Bavarian Association of Chambers of Industry and Commerce
  • Stefan Albat
    Deputy Managing Director
    vbw (Bavarian Business Association)
  • Dr. Hans Schleicher
    Head of the Minister’s Office
    Bavarian Ministry of Economic Affairs, Infrastructure, Transport and Technology
  • Dr. Frank Hüpers
    Deputy Managing Director,
    Bayerischer Handwerkstag e. V. (Bavarian Crafts Association)
  • Dr. Markus Wittmann
    Managing Director
    LGAD (Bavarian association for wholesale and foreigen trade, distribution and services)
  • Dr. Ulrike Wolf
    Head of Department Foreign Trade and Location Marketing
    Bavarian Ministry of Economic Affairs, Infrastructure, Transport and Technology

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